Sunday, September 21, 2014

The evolution of book technology


Norway, 2001


Spain, 2010


Sweden, 2014

I've posted all of these separately to Google+ over the last few weeks, and I'm sure everyone's seen the bookbook by now. But I thought they bore collecting in one spot to demonstrate the evolution of the technology.

The latest iteration doesn't offer much new value, but it has the clear benefit of better packaging and marketing.

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